Twitter is a platform that puts numerous countries all together at a single surface, no matter the distance.
This gives an equal platform for every citizen worldwide where one can share their views, thoughts, and many more.
Over the days, it has also become a platform for business purposes and to create brand awareness as well. You can also use it to promote your business or your brand. But for this, you want way more than just posting tweets once in a while.
Do you feel it’s enough to post about the new blog posts and be aware of your audience of the updates and upcoming events?
Not.
There is something more than that. A lot more. To achieve a great Twitter strategy, it needs great in-depth planning and Twitter analytics tools as well.
Agreed or not?
So, with no further delay let’s peep into it.
Twitter Analytics
As the name says, Twitter Analytics analyses your performances and responses to your tweets from your audience. This helps you to plan, map and apply your strategies accordingly.
Sounds great! Isn’t it?
The basic work is to measure engagement on every individual tweet and maintain data about the same.
This will give a kick start to your brand or business.
Not only business but also it will turn out to be an impactful tool to promote and boost your brand.
We have listed a few Twitter analytics tools for you which are completely free that will make your work easy.
Best Free Tools for Twitter Analytics
- Followerwonk
It has been around for years and is loved by social media managers. Followerwonk is amongst the best free and paid tools that you can use to search for users as well as compare the data with your fellow competitors.
In addition to it, you can use filters that help you access some important data structures.
Follower Wonk also allows you to identify at what period your followers are most active and when is the most effective time to post your tweets to maximize engagement on your tweets and accounts.
- Manage Flitter
Manage Flitter allows you to filter your Twitter Analytics. As the name says, the tool specifically works on managing your audiences, tweets, followers, and many more.
Also, it allows you to discard your tweets and followers based on who is engaged and who's not. This will further help you to use this data to understand and build a stronger community on Twitter.
Manage Flitter spot fake Twitter accounts. These are the features that can be used in a completely free subscription.
Isn’t it cool?
The paid account has a feature called ‘powerpost’ which allows you to know the best period to share your Tweets based on your account and the topic on which you have created the account.
- Tweet
This is a Twitter analytic tool that is more focused on collecting and providing data on your audience. If you are specifically looking for a tool that can keep a track of the audience behavior on your posts and stuff, then we recommend you Tweepi.
Let’s know what makes it different from others.
Here you can find potential users to engage with, including industry leaders or influencers, based on relevant single keywords.
You will also have additional access to the features like the people who follow you, tools to get connected with influencers, and reliable recommendations according to your brand or interest for people or influencers to follow.
Are you wondering how these tools can help you grow your business?
Click here to know more.
Top 3 Twitter Analytics Tools (Paid) Best for You
- SproutSocial
This tool is acquiring a top position for a good reason.
From reaching to the audiences, gaining engagement to link clicks to hashtag activities, Sprout optimizes your top-performing tweets.
You can also get access to the insight into the Tweet’s response by your audiences with Premium Analytics.
You can also access the template feature and customizable reporting options in addition to it. This makes the research work easy and will also share your important Twitter data.
Wait wait!
There is something more to it.
You can also prepare custom reports based on your business on a monthly, quarterly, or yearly basis.
- Union Metrics
Union Metrics is a tool that is easy to handle with simple algorithms.
This helps you to visualize the social data with the help of graphics that are easy to understand. It’s an analytics-only service and provides in-depth details about the performance and activity.
It also offers a social analytics solution that includes Twitter account analysis as well.
- Tweepsmap
This is one of the best tools which deal with the audience’s behavior on your tweets and Twitter account.
Knowing your audience is one of the important steps to keep an eye on your work and activities.
This tool lets you check your followers and identify the demographics which include gender, language, and their profession.
Not only this, but also you can use these insights to plan and build your community into relevant categories accordingly.
Wrapping Words
But here is a point to be noted.
These tools will only share the data and performances taken by the audience and visitors on your post.
All you need is to analyze the data and work on the aspects that you need to be more perfect on. We hope this article has helped you in understanding the analytics tools in a better way.
Also, don’t forget to share this piece of knowledge with your contacts.
